Orbit Developments, one of the largest providers of commercial property in the UK, saw a 63% increase in their organic leads after working with Vizulate to improve their organic SEO for just over 12 months.

Working on their two main websites, Orbit Developments and Orbit Southern, we implemented an exhaustive SEO overhaul on the front and back end which was followed by 12 months of ongoing monitoring, reporting and consistent implementation of technical improvements, and optimisation of new and existing content.

Following the initial SEO overhaul there was a significant positive impact on SEO, with both websites seeing an immediate improvement in their rankings which we have then been able to preserve and improve upon.

Over the course of the initial twelve-month period we have been able to consistently outrank the likes of national operators like Regus and Bruntwood, and for several keywords we have even managed to outrank property listing websites such as Zoopla and Rightmove.

Speaking about the ranking improvements and inbound organic enquiries, Edward Dibble, database manager at Orbit Developments said: “Vizulate has been meticulous in ensuring the websites adhere to all best practices when it comes to SEO.

“Though we were surprised to see some excellent results early on, we knew from the start that SEO was a longer-term strategy for us and one that we were committed to. Twelve months on and we are still really pleased with the continuing progress being made.

“What was key for us is that whilst Vizulate’s remit was essentially to improve rankings,  – which they have done – they also understood that the end goal was to generate more of our own enquiries from prospective tenants, and so they incorporated lead tracking into our analytics and the monthly SEO reports. This allowed us to measure the return on our ongoing investment in SEO.”